Syngenta Films, USA (round two)
The second of two distinct Syngenta films set in the USA, this one from the 2011 follow-up round (1 min 37 sec), a different film from the earlier "Increasing Yields Through Technology" film above.
Two real rounds of short films CUMI made for Syngenta with Radley Yeldars' Moving Image team, painstakingly cutting out and recreating elements of Syngenta's own photo library to bring real farmer stories to life around the world. Syngenta describe themselves as "one of the world's leading companies with more than 25,000 employees in over 90 countries dedicated to our purpose, Bringing plant potential to life."
Made for Syngenta