Syngenta Films, France
Olivier Cottet works closely with his team to understand the needs of a variety of customers. Over 6 years, they produced a high-yielding sunflower that still brings a sizeable crop even in drought-prone areas. Caption: "France, Improving crop quality" (1 min 49 sec, English dub).
Two real rounds of short films CUMI made for Syngenta with Radley Yeldars' Moving Image team, painstakingly cutting out and recreating elements of Syngenta's own photo library to bring real farmer stories to life around the world. Syngenta describe themselves as "one of the world's leading companies with more than 25,000 employees in over 90 countries dedicated to our purpose, Bringing plant potential to life."
Made for Syngenta