Animated Video Production
Animated films from first idea to final delivery for brands, broadcasters, agencies and charities, including Channel 4, Access Prepaid, Rio Tinto, Steria and Deloitte.
Start a ProjectExample animated film
Our Story, a brand film for Access Prepaid that mixes live footage and 2D animation. From Access Prepaid 'Our Story'
One studio, from idea to finished film
CUMI makes the whole film. We can shape the idea, write and storyboard it, design the characters and the look, animate it and bring the sound and final edit together. You deal with one team from the first conversation to the last file, or you bring us in for just the part you need.
We have made films for company meetings, product launches, websites, television and conference screens. Rio Tinto's AGM film was made in 16 days for the company's 140th anniversary. Steria's 40th anniversary film was screened at the Pompidou Centre in Paris and won a Gold Award at the IVCA Awards 2010. A number of the films we made with Radley Yeldar are held in the BFI National Archive.
Agencies bring us in too. We have worked alongside Radley Yeldar, Jack Morton Worldwide, Watering Can Media and Zing Productions, and we are just as happy to take on one part of a project as the whole thing.
Animated films we have produced
Brand films, explainers, adverts and title sequences, each made from brief to delivery by our studio.
What you get
We agree the scope with you at the start. A full production usually includes the following.
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Concept and script
We help shape the idea and write the script, or work from yours.
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Storyboard and animatic
Every shot planned and signed off before animation starts, with an animatic to test the timing where it helps.
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Design
Characters, backgrounds and a visual style made for your brand and your audience.
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The right technique
2D, 3D, motion graphics or animation mixed with live footage, chosen for the story rather than the other way round.
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Sound and finishing
Voice over, music, sound effects and the final edit brought together.
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Versions for every use
Shorter cuts, subtitles and formats for websites, social media, events and broadcast, agreed at the start.
How it works
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Brief.
We learn what the film needs to do, who will watch it and where.
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Concept and script.
We shape the idea and the words, and you sign them off.
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Storyboard and design.
The film is drawn out shot by shot and the look is agreed.
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Animate and review.
We animate the film and share it at key stages, with review rounds built in.
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Deliver.
Sound, final edit and every version you need, ready to use.
Questions buyers ask
How much does an animated video cost?
It depends on the length, the style and how much of the process you need us for. We give you a clear quote once we understand the brief, and we can suggest ways to shape the film around your budget.
How long does it take to make an animated video?
It depends on the length and the style. We agree a schedule at the start with dates for each review, and we can move quickly when a deadline is tight. Rio Tinto's AGM film was made in 16 days.
Do you work with agencies?
Yes. A lot of our films have been made with agencies, including Radley Yeldar, Jack Morton Worldwide and Watering Can Media. We can make the whole film or one part of it.
Do you only make 2D animation?
No. We make 2D and 3D animation, motion graphics and films that mix animation with live footage, and we choose the technique that suits the story.
How many rounds of changes are included?
Review rounds are agreed at the start and built into the script, storyboard and animation stages. The exact number is set out in the quote, so there are no surprises.
Who owns the finished film?
Usage rights are agreed in writing before work begins, so you know exactly where and for how long the film can be used.
Have a video to make
Tell us what it needs to say, who will watch it and where. We will come back with an approach and a clear next step.
Start a Project